DNA

DNA General Contracting has earned a rich history as a leading builder of great homes in Chicago and the North Shore. In the eyes of architects, designers and homeowners, their work is unparalleled. When DNA approached their 30th Anniversary, they engaged Yearbook Studios to create a distinctive book that would showcase their fine work and serve as a promotional piece as well. Yearbook was asked to design and style a coordinated reception cocktail party for the occasion as well.

The Legacy Book

The book’s design was inspired by the company’s legacy of extraordinary craftsmanship that has become known throughout the finest homes in Chicago and beyond. It was paramount to not only convey these qualities throughout the book but to emphasize how that DNA brand translates to legendary results for their clients.